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Amita Gupta Sustainable is an in-vogue label that presents a stunning range of viable clothing. The avant-garde label works towards the resurgence of weavers who abandoned their art of handloom weaving and started to work as daily wage labourers. It was in 2017 when Amita Gupta, primarily a couture designer, came across a rickshaw puller in Banaras who was actually a hand weaving artist. He quit handloom owing to the low-income opportunities. This persuaded the designer to launch a label that could sustain such artists and help them earn through their incredible art of hand weaving. And thus, Amita Gupta Sustainable was born. Today, the label symbolizes the role of sustainable fashion and living in the up-to-date fashion world.
Amita Gupta’s tunic sets showcase a sublime amalgamation of hand-woven fabrics and unique forms of jamdani and thread embroidery to create exceptional pieces. Gorgeous motifs and muted tones like light green, ivory, beige, and more come together to bring you a new and stylish wave in sustainable fashion. Made of rich cotton, khadi, or jamdani fabrics, every piece showcases immense love and care. Get your hands on these chic tunic sets available only at Pernia’s Pop-Up Shop.
Super breathable and stylish, Amita Gupta’s Pant Set are the perfect addition to your wardrobe. Exhibiting innovative design elements, gorgeous hand embroidery motifs, and a range of luxurious fabrics, these pant sets are great for flaunting your style statement. You can also find options in hand-woven khadi denim with silk organza that looks absolutely trendy and modish. Shop your favourite look at Pernia’s Pop-Up Shop today.
Sustainable yet uber-stylish clothing pieces, Amita Gupta’s maxi dresses are ideal for contemporary women. These Dresses feature elegant cuts on a base of luxurious silk organza and silk khadi. The intricate embroidery details and magnificent colour combinations render a charming appeal to the outfits.
Nineh | Nirjara | Nirmooha | Nirraamyaa | Nisha Ajmera | Nishar Ahmed | Nitara Dhanraj Label | Niti Bothra | Nitika Gujral | Nitika Kanodia Gupta
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